Ad Campaigns – Brandemic https://brandemic.in Sun, 01 Sep 2024 10:38:05 +0000 en-US hourly 1 https://brandemic.in/wp-content/uploads/2024/07/cropped-New-Logo-Brandemic-Fav-Icon-32x32.png Ad Campaigns – Brandemic https://brandemic.in 32 32 Vibin’ Festival https://brandemic.in/portfolio/vibin-festival/ Fri, 30 Aug 2024 08:20:37 +0000 https://brandemic.in/?post_type=portfolio&p=14172 Vibin’ Festival ABOUT Vibin’ Festival was conceptualized as the largest Gen-Next Festival in India, curated by TribeVibe – a property of BookMyShow, for students aged between 13-25. The aim of the festival was to create an event exclusively for and curated by the student community. The event was organized across 7 cities in India with […]

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Vibin’ Festival

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ABOUT

Vibin’ Festival was conceptualized as the largest Gen-Next Festival in India, curated by TribeVibe – a property of BookMyShow, for students aged between 13-25. The aim of the festival was to create an event exclusively for and curated by the student community. The event was organized across 7 cities in India with 50+ top artists across genres like music, dance, stand-up, poetry, and much more, and stalls across categories like food, fashion, art, and gaming.

 

SCOPE

  • Branding
  • Visual Identity
  • Brand Communication
  • Web UI/UX
  • Web Development
  • Space Experience Design
  • Collateral Design
  • Performance Marketing
  • Video Production

INDUSTRY

Events & Entertainment

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CHALLENGES

Get Everybody Vibin'

01

To create an impactful design that would resonate with the target audience.

02

To construct a seamless design system that could flow across all the elements of the brand, both online and offline, creating a cohesive and unforgettable experience.

03

To conceptualize the space experience and merchandise design that would create a clear winning differentiator among all the events in the category.

04

To design and develop an offbeat, easy-to-navigate website while ensuring never-before-seen designs with seamless content integration.

SOLUTION

Pop Culture
At The Core

We understood the importance of adding intricate elements to the overall design that would allow us to position the festival and connect with the youth and hence multiple Gen-Z elements and tonality were adapted seamlessly across all designs.
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An Identity That Would
Set The Vibe

IDENTITY

To establish the identity of the brand, a font-based logo was chosen with a weighty font with elements that could be used across all fest-related collaterals. Artistic designs were created for artist introductions, and gen-z slang and tonality were adapted across all communication. The use of pop colour, artistic elements, and stickers across all the designs allowed us to position the festival effectively.
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A Truly Immersive
Social Experience

SOCIAL MEDIA &
PERFORMANCE MARKETING

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A Cool Browsing &
Shopping Experience

WEB & MERCH DESIGN

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IMPACT

A Blockbuster
Event

Everything from the brand identity and communication to the space experience and website, really helped Vibin’ connect with its audience, making it a huge success, with several cities being sold out within days of the launch. 

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Roots

A sustainable daily-essentials brand

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]]> Better Nutrition https://brandemic.in/portfolio/better-nutrition/ Wed, 17 May 2023 06:10:11 +0000 https://brandemic.in/?post_type=portfolio&p=15977 Better Nutrition ABOUT Better Nutrition is a leading nutrition brand that focuses on empowering Indians with better health and nutrition via their innovative, clinically-tested products that are clean, vegetarian, and made with clinically-proven ingredients. We worked with Better Nutrition to launch their flagship product – Flawless Skin Gummies. SCOPE Web UI/UX Shopify Photography Video Production […]

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Better Nutrition

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ABOUT

Better Nutrition is a leading nutrition brand that focuses on empowering Indians with better health and nutrition via their innovative, clinically-tested products that are clean, vegetarian, and made with clinically-proven ingredients. We worked with Better Nutrition to launch their flagship product – Flawless Skin Gummies.

SCOPE

  • Web UI/UX
  • Shopify
  • Photography
  • Video Production

INDUSTRY

Nutrition - D2C

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CHALLENGES

Capturing
The Essence

01

To position Better Nutrition as a credible and reliable nutrition product.

02

Launching the product in a sensitive and highly competitive market.

03

Highlighting the product USPs through photos and videos and creating a key differentiator.

04

Creating a flawless website experience for the users.

SOLUTION

Effectively
Communicating The USP

With hundreds of brands launching in the health and nutrition space, it was imperative for us to effectively communicate the key differentiator and USPs of the product, with clear sectioning, we highlighted the most important aspects of the product: the problem it solves, how it is different, it’s ingredients, certifications, and social proof.

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Clean
& Effective

WEBSITE UI/UX

The website design was carefully crafted, with clean and minimal design focusing on the most important aspects of the brand and the product.

Intro To Website Development: A Beginner’s Guide - Brandemic
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Flawless
Shopping Experience

To top off the clean and easy-to-navigate design, we integrated several features in the website that allowed customers to complete their purchases quicker, we also incorporated features that allowed for effective customer interaction and engagement.

The Epic Saga Of Well-Designed Websites -Brandemic
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Aesthetic Visuals
& Powerful Communication

PHOTOGRAPHY & VIDEOGRAPHY

The lifestyle shots were designed to create a relatable and aspirational image of the products, while the product shots were aimed at showcasing the key aspects of the product itself. We also created several engaging videos that highlight the product, its features, and its unique selling points (USPs).

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IMPACT

Buzz Buzz Buzz…

Better Nutrition’s product launch exceeded all expectations, thanks to an easily navigable website, captivating visuals, and outstanding videos. The flawless skin trend took the internet by storm, generating an incredible amount of traction that surpassed our expectations. Surprisingly, the interest wasn’t limited to women but also attracted a significant number of men.

Make The Move

LET'S COLLABORATE

REACH OUT

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Coco Next

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YAS

Interior studio obsessed with design and detailing

The post Better Nutrition appeared first on Brandemic.

]]> Supply6 https://brandemic.in/portfolio/supply6/ Mon, 15 May 2023 12:33:26 +0000 https://brandemic.in/?post_type=portfolio&p=15787 Supply6 ABOUT Supply6 is a renowned brand that specializes in providing nutrition products designed to meet the needs of individuals leading busy lifestyles. Their flagship product, Supply6 360, is a comprehensive nutrition solution that offers a convenient and effective way to achieve optimal health and wellness. With a potent blend of essential vitamins, minerals, adaptogens, […]

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Supply6

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ABOUT

Supply6 is a renowned brand that specializes in providing nutrition products designed to meet the needs of individuals leading busy lifestyles. Their flagship product, Supply6 360, is a comprehensive nutrition solution that offers a convenient and effective way to achieve optimal health and wellness. With a potent blend of essential vitamins, minerals, adaptogens, probiotics, berries, and greens, Supply6 360 aims to enhance overall well-being, making it the perfect addition to your morning routine.

SCOPE

  • Web UI/UX
  • Shopify
  • Photography
  • Video Production

INDUSTRY

Nutrition - D2C

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CHALLENGES

Capturing
The Essence

01

To position Supply 6 360 as a credible and reliable nutrition product.

02

Blending aesthetics with the functionality
of the product.

03

Effectively communicating the value proposition
of the product.

04

Making the website experience seamless.

SOLUTION

Communicating
The Vision

The website was carefully designed to create a user-friendly interface that guides visitors effortlessly through the product offerings, benefits, and purchasing options. Every aspect, from intuitive navigation to visually appealing layouts, is optimized to provide a seamless experience that encourages exploration, engagement, and ultimately, more purchases. We prioritized the use of high-quality visuals throughout the website. Through stunning imagery, we effectively communicated the brand’s commitment to providing nutritionally dense offerings that support a healthy lifestyle.

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Intuitive
 & Efficient

WEBSITE UI/UX

The website design was carefully crafted, with clean and modern aesthetics that reflect the brand’s professionalism and passion for nutrition.

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Facilitating Easy &
 Efficient Purchases

We streamlined Supply 6’s checkout process, minimizing any unnecessary steps and ensuring a smooth transaction. The website experience extends beyond the transactional aspect, prioritizing customer engagement and interaction. We incorporated interactive elements such as chat support, allowing customers to seek immediate assistance and clarification on any queries they may have.

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Compelling Narratives
 & Engaging Visuals

PHOTOGRAPHY & VIDEOGRAPHY

The lifestyle shots were designed to create a relatable and aspirational image of the products, while the product shots were aimed at showcasing the key aspects of the product itself. We also created several engaging videos that highlight the product, its features, and its unique selling points (USPs).

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Supply packs
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IMPACT

A Resounding
Success

Supply6’s product launch was an exceptional success, fueled by a combination of a clean and intuitive website design, captivating concept videos and images used as advertisements. The positive user experience, enabled by the well-designed website, created a seamless pathway for visitors to explore the brand’s offerings. The concept videos and images served as powerful marketing tools, attracting a significant influx of traffic and driving impressive sales.

Make The Move

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REACH OUT

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YAS

Interior studio obsessed with design and detailing

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Coco Next

Everything possible from tender coconuts

The post Supply6 appeared first on Brandemic.

]]> Slip Slips https://brandemic.in/portfolio/slip-slips/ Sat, 10 Dec 2022 14:58:13 +0000 https://brandemic.in/?post_type=portfolio&p=4414 Slip Slips by Woke Nutrition VISIT SITE ABOUT Slip Slips by Woke Nutrition is a revolutionary nutrition supplement that uses the power of nano-science to make health fun and easy. It’s a stunning product that solves a massive problem – making the right nutrition easy and accessible. Slip Slips are little oral nano strips that […]

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Slip Slips

by Woke Nutrition

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VISIT SITE
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ABOUT

Slip Slips by Woke Nutrition is a revolutionary nutrition supplement that uses the power of nano-science to make health fun and easy. It’s a stunning product that solves a massive problem – making the right nutrition easy and accessible. Slip Slips are little oral nano strips that you can place on your tongue and they quickly dissolve, providing you with all the nutrients and vitamins that you need to solve specific problems, like Hangovers, Hairfall, Insomnia, or PMS.

SCOPE

  • Branding
  • Visual Identity
  • Brand Communication
  • Packaging Design
  • Web Design
  • Web Development
  • Photography
  • UGCs

INDUSTRY

Nutrition - D2C

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CHALLENGES

Cool & Funky

01

To position Slip Slips as a cool and funky nutrition brand without compromising its credibility.

02

Make it appealing to the gen-z and millennials as they were the target audience.

03

Effectively communicate how to consume the product.

04

Making sure the product was extremely accessible and portable.

SOLUTION

Solving
For Accessibility

The packaging design for this brand was a game-changer. Not only was it easy to transport and consume, but it was also a conversation starter. The magnetic flap on the 30s pack and the flap-lock system on the 10s pack added to the appeal of the product making it stand for innovation.
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Hitting The Target

IDENTITY

Since the name was pretty big, we wanted to make the logo as compact as possible. When you look at the packaging and the entire feel of the brand, you can instantly understand who the product is for. We ensured that the product had a clear positioning that differentiated it from all the other brands in the market, and hence the entire brand had a very youthful tone, pop-colored packaging and theme, and a conversational communication style to create a direct connection with the audience in the age range 20-35.
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LOGO VARIATIONS

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Slip It, Forget It

PACKAGING

Before finalizing the current brand identity, we went through over 12 options with the client.
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Why Should Health
Be Boring?

The packaging was as unique
as the product itself.

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A Cool
Shopping Experience

WEB DEVELOPMENT

We built an e-commerce website for Woke Nutrition that would serve as their main platform for sales.

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On A Mission To Make Health Cool

We went ahead and created a very unique-looking website that incorporated all the brand elements to build a strong recall. The tone of voice of the brand was used throughout the website, really solidifying what the brand stood for. The product photoshoots were scaled into web banners. Further, we integrated simple checkouts, seamless flow, and automated email systems to give a push to the entire sales process.
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Ads That Work

UGCs

We created high-performing, low-cost ads just shot with a phone camera for Slip Slips, that let the people know of its benefits in a fun and engaging way. A script framework was developed to create a solid association and recall along with taking the apprehensions headon, reulting in a 2.6X ROAS and over 5000+ units being sold. We received great feedback from the audience about the ads, received massive engagement, and subsequent results. It helped the brand in gaining credibility and the trust of the masses in one of the trickies sectors in advertising – healthcare!
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IMPACT

Starting
With A Bang

With our innovative packaging, we were able to successfully position Slip Slips as a new-age brand. The market received the design really well and we saw early adoption of the product. Thanks to our packaging and marketing strategy, we were able to sell 1600+ units within the first three months, even though the brand was much newer than most of the competitors in the market.

PS: Not to brag, but we bagged two golds, both National and South Zone during the FoxGlove Awards 2022 for best Packaging for Slip Slips.

Make The Move

LET'S COLLABORATE

REACH OUT

If you’re looking for a holistic agency to work on your big dream, just say the magic words!
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Coco Next

Everything possible from tender coconuts

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Roots

A sustainable daily-essentials brand

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